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HotelRooms.com Online Hotel Marketing Home PageMarketing Overview - In depth look into the various marketing choices available at HotelRooms.comDiscover some of the unique benefits of HotelRooms.comSee the different ways used by Internet travelers worldwide to find HotelRooms.com, and how we deliver hotel-seekers to property websitesFind out about year round FREE ADVERTISING available to all members of HotelRooms.comFind out how to get your property's campaign started today.
 

Hotel Marketing Overview

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2. Site Overview

 

With our unmatched database and research capability HotelRooms.Com is on its way to becoming the industry standard for direct links to hotels, motels and other accommodation facilities. Online travel sites have moved into first place as the research tool of choice for all leisure travelers, forty-four percent of whom use one or more travel-specific Web sites when researching personal travel (up sharply from 28% in 1999.) HotelRooms.com is currently the most robust, one-stop, destination-based research and reservation tool for the hotel-seeking Internet traveler.
 

The HotelRooms.com model successfully reverses the airfare-centric online travel formula, by wrapping air, car rental and other ancillary services around the hotel core. This is in part based on the logic that a greater amount of information, both visual and factual, is often required by people to make a hotel booking decision. 

Key leverage points vis--vis competitors include:

Our Internet Address: 
This is a powerful draw, as the Company will appear in the top percentile for most keyword or meta-tag driven searches.

Technology: 
The unique system/search engine drives high-speed profiling and data acquisition concerning traveler preferences, which will drive our personalized content on a user-by-user basis.
 

Internet Strategy: 
HotelRooms.com has developed and successfully tested a search engine placement formula, which has resulted in top 10 positions in major search engines for pre-determined keyword combinations. The HotelRooms.com website currently consists of over 10,000 unique static pages all of which have been spidered and indexed by Google, Inktomi, Fast, Lycos and more.

Rational Pricing Model: 
Our fee structure offers hotel partners a complete return-on-investment with just one reservation generated from a HotelRooms.com referral. Our performance-based listings offer a more productive advertising avenue than traditional, impression-based ad campaigns.
 



 

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  MARKETING OVERVIEW
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Find out why HotelRooms.com is the perfect vehicle for increasing your property's Internet presence.
 

 
  BENEFITS
Learn some of the immediate benefits of your membership in our program.
 

 
  HOW THEY FIND US
See the different ways used by Internet travelers worldwide to find HotelRooms.com, and how we deliver hotel-seekers to property websites.
 

 
  FREE ADVERTISING
All members benefit from an unlimited amount of FREE postings in our Hotel Specials directory
 

 
  JOIN US
Find out how to get your site listed today !!!
 
 
 

  


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